News release

Barratt Developments enlist JLL in Hong Kong partnership

New partnership will see agent operate sales and marketing across Hong Kong S.A.R

May 11, 2022

Yvonne Liu

Public Relations Director, Marketing Communications Hong Kong
+852 2846 5264

HONG KONG, 11 May 2022 - Barratt Developments has appointed global real estate agent JLL to be the sales and marketing agency to manage its portfolio across Hong Kong in a new partnership. The developer, whose extensive portfolio of residential developments and partnerships delivers homes throughout Britain, will hand over its sales and marketing re­­presentation to JLL’s Hong Kong office.

The partnership will see JLL showcase the developer’s homes across the Hong Kong via numerous formats, platforms, and campaigns in response to continued demand for UK homes among Hong Kong investors. With the Covid-19 pandemic receding in Europe, Hong Kong residents are rekindling their passion for UK real estate investments and JLL is seeing many buyers looking to invest in London, in particular to benefit from the city’s strong capital growth potential.

According to JLL, the Greater London housing market has seen house price growth on an upward curve on the back of a severely constrained supply of homes for sale and returning demand for urban living. JLL forecasts 6% (pa) growth for 2022 with an average of 4.7% (pa) over the next five years. JLL continues to rank London among the global elite cities, with the UK capital scoring highly in its Global Real Estate Transparency Index, particularly for talent growth and concentration of innovative businesses.

Barratt London, a division of Barratt Developments, has a range of schemes available across the capital, including several regeneration hotspots in prime outer London zones, such as Newham (Zone 3), Wembley (Zone 4) and Hayes (Zone 5). Barratt London has seen unprecedented demand in these areas since the beginning of the pandemic, with movers opting for more space and better value for money than those found in more central locations. JLL will be looking to promote popular and already in demand schemes from Barratt London such as: No 10 Watkin Road, an exciting new development in thriving Wembley with the iconic stadium as its backdrop, Upton Gardens, a scheme built on the historic West Ham Football Club ground within the well-connected borough of Newham, and Hayes Village, set on the site of the historic Nestle Factory with Crossrail connections on the doorstep.

Mandy Wong, Head of International Residential at JLL in Asia Pacific, said: “Barratt Developments has an unmatched reputation for building exceptional homes in the UK capital, and beyond. With a range of townhouse and apartment styles available across its portfolio at accessible prices, we expect demand to be high and look forward to providing such a wide variety of options to our extensive client network in Hong Kong.”

Steve Mariner, Sales Director at Barratt Homes said: “JLL was our first choice for marketing our homes in the Hong Kong region. We are seeing the substantial increased in appetite from Hong Kong investors in the UK residential market, particularly the capital and the surrounding Home Counties, and we know that JLL will be well placed to advise clients on the best options available.”

For more information on Barratt Developments, visit https://www.barratthomeshk.com/

For more information on JLL Hong Kong, visit www.jll.com.hk

For further information about Barratt Developments please contact Kate Gallacher on
07883 738434 or email
kate.gallacher@building-relations.co.uk


About Barratt Developments

Barratt Developments is proud to be the UK’s number one housebuilder in both build quality and customer service. Over the past seven years Barratt Group has increased its housing output by 40% - building more of the homes the country needs. Barratt is committed to building quality homes and this year received more NHBC Pride in the Job Quality awards than any other housebuilder and was awarded 5 stars by the HBF for customer satisfaction for the twelfth year in a row. For more information visit www.barrattdevelopmentsplc.co.uk

About Barratt London

Barratt London is part of Barratt Developments PLC, the UK’s most recommended housebuilder.
Barratt London is a market-leading residential developer, with almost 40 years’ experience in the Capital, delivering up to 2,000 units each year. Barratt London is committed to providing an unbeatable customer experience and developing exceptional homes for all Londoners. We have an extensive portfolio of residential developments and partnerships delivering homes across the Capital for all Londoners, from state-of-the-art penthouses in the City of London to complex, mixed-use regeneration schemes in Hendon.

About JLL

JLL (NYSE: JLL) is a leading professional services firm that specializes in real estate and investment management. JLL shapes the future of real estate for a better world by using the most advanced technology to create rewarding opportunities, amazing spaces and sustainable real estate solutions for our clients, our people and our communities. JLL is a Fortune 500 company with annual revenue of $19.4 billion, operations in over 80 countries and a global workforce of more than 100,000 as of March 31, 2022. JLL is the brand name, and a registered trademark, of Jones Lang LaSalle Incorporated. For further information, visit jll.com.